Warning: These are "secrets" your competitors don't want you to know about...

"Shocking Technique Created in the 1960's Launched Multimillion Dollar Businesses - Can You Use it to Launch Your Business Too?"

"I'm confident you can. And although it's not often talked about, what I'm about to share with you is THE most important part of starting any marketing campaign for any type of business."

Dear Marketing Professional,

Marketing is all about being at the right place, at the right time, with the right message. If you try to be there for everyone, your message will become diluted. And if you dilute it too much, it won't be the right message for anyone.

So what you need is a unique spin, an edge, or what is commonly known (in the marketing field) as a unique selling proposition -- USP for short.

A USP is an attempt to express the uniqueness of your business in a single statement. It can be a promise no one else makes. It can also be a unique benefit that only applies to your product or service.

Any advertising you run without a well-thought out USP is like throwing money down the drain. Seriously. You need at least the basis of a strategy. Otherwise, advertising will suck you dry financially.

Here is what a profit pulling USP will allow you to do...

  Find a niche and position yourself as the ONLY choice for that niche. This will allow you to target prospective customers you may not have even known existed.

  Place your product or service on a different level than your competition, catapult you to a higher plane of business and enable you to sell in a vacuum (i.e. no direct competition).

  Protect you from market fluctuations. A profit pulling USP practically guarantees you longevity in the marketplace.

  Break free from mindless advertising and get your product or service remembered more than any other in your market.

  Grant a stronger preference for your company's products and services -- you can charge more and customers will pay your higher price.

  Easily convert it into a hook for your headline (or for those of you selling books, use it for the title).

Create a USP now and instead of fumbling around trying to explain to consumers what you're about, you'll already have your unique message all spelled out. And you can easily apply it to any of your marketing or advertising in the future.

Grab This 7 Part USP Training Course Right Now And You'll Get Some Great Tips In Your Inbox 100% Free!

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As a Business Owner, Can You Identify with the Up's and Down's of Business?

The worry of what your competitors might do next?

Most businesses can, at least at first.  But if you take the time to position yourself in the marketplace, worries of this sort will fade.

How can this be possible?

Well here's an example. . .

. . . If you've ever been to the shampoo aisle at the supermarket, you've seen it. And there are literally hundreds of shampoos to choose from. So when Head & Shoulders came out, who would've noticed, right?

Wrong. Everybody noticed because Head & Shoulders targets people with dry, flaky scalps. People with dandruff. And this made all the difference to their campaign.

Without its dandruff fighting power, Head & Shoulders would just be another shampoo.

Can You See the Power of a Unique Position?

And examples like this are everywhere; you just have to know what to look for.

I've boiled down creating a USP to a few simple steps and outlined it all for you... just keep reading...

I guarantee you, no matter how mundane you think your business is -- there is something special about it. Something unique that can launch you to new profit levels.

Somewhere under the surface is something special just waiting to be noticed. And together, we will find it, hone it into a USP and test it to determine how it fits.

Trust me, no matter what business you are in or how ordinary you think it may be we are going to find something unique about it and transform it together.

Most marketing books don't spend more than a paragraph or two on how to come up with your USP. Yet most marketing agencies charge several thousand dollars to help you craft it. So obviously, it isn't an easy thing to come up with.

Well, until now that is.

Developing your own USP has been broken down into simple steps that anyone can follow with my brand new book 'The 3 Minute U.S.P.'


" Finally, a Step-by-Step System that will Help Anyone, in Any Type of Business Create a Profit-Pulling Unique Selling Proposition "

And it's virtually foolproof. . .

. . . . this course is the next best thing to having your own advertising agency on your side ! 

It doesn't matter what you're selling. Whether it's a product or a professional service a USP will be a major factor in whether or not it succeeds.

It's also highly important if you are offering any type of information product; like a book or an audio CD. In today's competitive marketplace, a USP is vitally important to your success.

You need to gain an overview of USP's, niches, and market positioning before you try to craft your own powerful marketing message. Therefore, I've provided you with a trusted guide, packed cover-to-cover with valuable information.

'
The 3 Minute U.S.P. ' is manual is 100 solid pages of printed material put down in easy to understand language that you will breeze right through. It's quite possibly the most revealing report ever compiled on the subject of USP's.

Here's just a little of what you'll discover:

  The 4 reasons why your competitors probably don't have a USP, how to avoid their mindset and then how to crush them in the marketplace.

  The 3 keys to a profit pulling USP that'll explode your sales overnight.

  Look at 10 multi-million dollar USP's and a breakdown of why they work.  Understanding this information will catapult you to success.

  The tricks to determining what really drives your target audience.

  The 5 main categories for USP's and creative ideas for implementing them into your business quickly and easily.

  How a USP will bring clarity to everything you do.

  The one thing you must understand before you use price to differentiate yourself. (Get this wrong and it could be disaster for your business)

  How to annihilate your competition with a guarantee that packs such a powerful punch customers will order like never before.

  5-tips for sidestepping a price war.  

  What to do with your USP for maximum effect once you've created it.

  2 real life examples of matching up your USP to the rest of your advertising.

  How to establish credibility. (And the 2 hurdles you must help your prospective customers overcome right up front).

  The giant myth to using low price strategies for your USP. Is it a deadly idea or a profit powerhouse?

  How to get jaw dropping case studies from your clients rather than weak generalities.  (This alone is worth potentially thousands in new sales. )

  We'll also cover how to come up with product names, tips for trademarking them, and much more!

The in's and out's of USP's are covered, right down to the last detail.

Never have these ideas been so clearly presented. The manual will give you all the background you need. But the next step is where the real power of the system is...

You'll also receive my "USP Action Guide"

Next is the USP Action Guide. I've perfected the USP creation process so that anyone can come up one. It's a remarkably effective strategy.

There are over 40 pages on creating your USP with 9 easy to follow exercises.

I explain exactly what you need to do in each exercise in plain English.

This shortcut method is explained in simple words and concepts that make sense for everyone.

  The USP Action Guide shows you what you must do first, then second, etc.

  All the steps for coming up with a USP are presented in their entirety.

  Zero in on what prospective customers really want to know.


Creating a USP isn't something you can put a price tag on. Especially since it's tied to the success of your entire business. Your USP will be the center of your product or service and all your future advertising.

This really is prized information.  So you're probably wondering, what's this going to cost you?

I know there are a lot of small business owners and service professionals who could really turn their business (and their life) around with this information. I wish I had someone show me what to do and how to do it right in the early days.

So although this course is easily worth several hundred dollars (I'd say somewhere in the $200-300 range), I'm going to give you a break.

To make it more affordable for people struggling with their business, I have kept the price as low as possible. I have been able to do this in part by offering the system as a downloadable product only.

Since I don't have to pay the costs to keep an inventory on-hand, you reap the benefits.  Although it is worth 3 to 4 times as much, my book, 'The 3 Minute USP.' is currently available to downloadable right now in PDF format for only $97.

" If You're Selling Online You Cannot Risk Not Reading This Book "

As you can imagine, positioning yourself properly is one marketing tactic your competition doesn't want you to know about.

It's a blueprint for how to get more clients, position your product or service for maximum profits and literally crush your competition.

Is this for you?  If you sell online or offline, if you own or run any type of business that you want to be successful then yes. . . 

 . . . I've made it as easy as possible for you to succeed, but obviously, you will still have to put in the work to create your own USP and apply it in your marketing.  The 3 Minute USP will show you how - Order it today.

Get Your Copy In The Next 30 Seconds Totally Risk FREE!

100% No-Risk Guarantee !

Best of all, 'The 3 Minute USP' course comes with a full 60-day money back guarantee.

That's a 60 FULL DAYS to review and try out the system for yourself in total confidence.

 

When you order today I'll also include a super-charged bonus report that will really give your Business the edge . . .

Your Fast Action Bonus:

 

The Windfall Profits Paradox  Written By Jay Abraham (Value $295)

This report shows you how to build tremendous long-term business wealth and success, using short-term windfall opportunity thinking.

This is a vital source of information that any business owner should make a point of studying. . .

Here's A Little More About Jay . . .

The New York Times Says...
"If the measure of the status of a profession is the fee a practitioner can command, the marketing has come of age. Jay Braham... Charges $5,000 an hour for phone consultations on marketing...(and) specializes in helping small entrepreneurial companies grow."

Forbes Magazine Says...
"Jay Abraham is the real thing. He turns corporate underperformers into sales and marketing whizzes..."

About Your 'Must Read' Bonus:  Inside this special report you'll find the pages concentrate 100% on short term, immediate, fast yield, low or no risk, windfall profit generating, cash flow boosting, income accelerating activities. . .

. . . All designed to put money in your bank account within days, weeks, or a few short months. If your business has ever struggled with a cash flow problem or you simply need more income right now then this report is the only one you should be reading.

 

WAIT! . . .  As you are one of the first 100 people to see this offer I want to cut an incredible deal with you.

I'm looking to add some reader testimonials to this page - I know once you read these reports you'll find the information to be of the highest quality and you'll realize just how much they will help your business.

So in exchange for just two minutes of your time, I'll give you an extra discount right now if you would consider sending me a testimonial that I can use here.  It doesn't have to be long, simply let me know what you think. 

In exchange I'll give you an immediate $30 discount ... (You'll get everything for just $67 when you order today) 

Please note:  This is only open for the first 100 customers.

 

  Yes, I want 'The 3 Minute USP', the 'USP Action Guide' and Jay's 'Windfall Profits Paradox' for just $97 $67 I understand I will be able to access all the reports immediately after I have made my payment. 

  24 Hour Secure Server Ordering - Instant Product Delivery.


To Your Unique Selling Point Success!

Simon Hodgkinson

P.S.  Don't delay make sure you order your copy today and guarantee yourself an immediate $30 saving.  If you submit a testimonial please include your full name and your web site link (if you have one) - I'll use that on this page and make it a live link so it should also generate some free traffic to your site too.

P.P.S.  Remember the risk here is all mine.  I know you'll be delighted with your package but should you feel differently I'll issue you with a full refund the bonus report will be yours to keep no matter what.  Order now and start putting this information to good use right away.

 

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